Welcome raises $ 3.5 million in seed funding
Welcome, a Los Angeles, Calif. based personalized city guide powered by friends and experts, and made smart by real-time AI, launched from beta with $ 3.5 million in seed funding of dollars.
The round, which brought total funding to $ 4.2 million, was led by Accel with participation from Lakestar Ventures.
Founded by founder and multiple entrepreneur Matthew Rosenberg, along with Peter Gerard, Mark Armendariz and Mark Essel, who previously co-founded the mobile video editing platform Cameo, which was acquired by Vimeo, Welcome provides an app that uses the real-time search, a context-based, proprietary discovery mode that takes into account dozens of data points to make the most relevant and personalized recommendations at the exact moment the user opens the app.
The interface combines the utility of a maps / location app with a social experience that allows users to see smart and personalized suggestions as well as access to recommendations and friend lists. Welcome also brings together relevant articles and reviews from respected brands and travel and lifestyle sites in real time. Its algorithms prioritize local, owner-managed businesses that capture the unique culture and spirit of a city, street or neighborhood. Its research even takes into account factors such as weather, time of day, user preferences and habits, and local holidays.
Welcome used data from over 50,000 beta users in over 350 cities around the world. There are over 6.5 million places in Welcome’s database, and growing, with over 300,000 recommendations organized from around the world. Welcome’s âstreet teamsâ create personalized video content to enhance the app experience and are unique to the app. Street teams are currently located in New York, Austin and Miami and will soon expand to San Francisco, Los Angeles, Chicago, Seattle and Nashville. International growth is also on the short-term roadmap.
The free app is currently available on iOS.